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“Waterless Bath” Meet the Brain Behind: Ludwick Marishane



Zimbabwe and some other parts of Africa has witnessed a poor rainy season and it seems drought is already looming for the majority of its population. According to the Zimbabwe Vulnerability Assessment Committee’s 2018 Rural Livelihoods Assessment, approximately 2.4 million people in rural Zimbabwe—approximately 28 percent of the rural population—will be severely food insecure by March 2019.

Already water is scarce in both rural and urban areas and worse still the demand for water by both industry and domestic uses and in most cities like Harare they have been stringent water rations and many a time the residents have been complaining about the unsafe water coming out of their taps. Modern entrepreneurship definition is also about transforming the world by solving big problems. Like initiating social, creating an innovative product or presenting a new life-changing solution and just across the Limpopo a young entrepreneur came up with a solution that can help ease the demand for water by reducing the water consumption during bathing. 

 In 2011, Ludwick Marishane, the Founder of DryBath was rated as the best student entrepreneur in the world and in the same year Google named him one of the ‘12 Brightest Young Minds in the World’. And there’s more. In December 2013 TIME magazine named him one of the thirty people under thirty who are changing the world. He was one of only two Africans on the list.


Ludwick Marishane won the Marishane the 2011 Global Student Entrepreneur of the Year Award, with a US$10 000 (about R86 000 then) prize to boot through his product, the DryBath which is a clear germicidal and moisturising gel that’s applied to skin in the manner of waterless hand cleaners, although it has a sweet aroma rather than the distinctive alcohol smell of the latter.  His Product means that less time is spend especially in the rural areas going to fetch water to the river or wells and it also means more hygienic baths as most of the alternatives sources are now polluted.
Marishane organised a no-bath weekend from 5 to 7 July 2013, which coincided with the fourth anniversary of the invention of DryBath.The main goal was to get 10-million people to hygienically skip a bath once a week during 2013, even if they don’t use DryBath, and save the precious resource of water. What if we try something like this in Harare?

The sales statistics are nothing short of phenomenal. About 80% of the product is sold online through their company website  to the export market like the USA, Asia and Europe with the remainder being sold to institutional organizations like United Nations. Buy your Satchet Here: 

Below is what Ludwick had to say, Excerpts from the book Win

“When I started working on DryBath, the big problem I was dealing with was a solution to global hygiene where in some countries families were forking out a fortune on bottled water just to bath. So for me it was about developing a winning formula. I said to myself, I can build a hygiene company and create a new category on the retail shelf.”

 “Even when I was poor and I didn’t get money from the idea – and everybody laughed at me, I still found a purpose in it.”

 “My dad’s background is human resources and I think he was always trying to create the perfect ‘employee’ from day one. On the first day of primary school a girl comes up to me and asks how much the hamburger is that I’m eating and because of my poor English I have no idea what she is saying. When I recounted it to my father, he was obviously not impressed because from there on he bought me extra books and forced to me read the Sunday Times Read and Write supplement. And every day at 7 pm I had to give a presentation or a report-back to him on my day’s activities. I kept doing that up until grade four, when I got straight As.

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Health Benefits of Moringa Oleifera




The miracle, multipurpose herb known as Zakalanda in Tonga is a drought-resistant deciduous tree botanically referred to as Moringa Oleifera. This Horseradish tree is native to Northern India and the Arabian subcontinent. In Zimbabwe, moringa has been found to house many nutritional and health benefits, which has brought into perspective the need to research more about its capabilities.


Moringa is an indigenous natural tree native to parts of Africa and Asia. It falls under the Moringaceae family with 13 species which vary in morpho- logical appearances based on climate differences. From where moringa most likely originated, it has exhibited cultivation characteristics that point to fair toleration towards a wide range of soil conditions suiting it for dry regions with minimal need of water as soggy lands negatively lead to rotting of the roots thus again elaborating to favor environmental conditions inclined to its desert thriving properties.


Although almost all parts of moringa are edible, in Zimbabwe, Moringa- Zakalanda has aided the local community of the third world country in various uses that can be identified based on the three most cultivated parts of the drumstick tree which are roots, leaves, and fruit pods. Based on traditional and historical evidence derived from the local Bantu people, recently Moringa has gained international attention which has seen preliminary scientific research studying to prove whether Moringa-Zakalanda has any effect on health or diseases.

Traditional medicinal and nutritional properties.

Moringa-Zakalanda leaves, flowers, fruits, bark, and roots are used in the preparation of several delicacies in Zimbabwe. Though some of the early practices by the African people may have not exemplified a safer way of administering herbs for medicinal use due to lack of governance and health legislation, the resulting health benefits however cannot be dismissed since the evidence of their efficacy is positive. Further research is required to assist the knowledge of the safer and effective practical application of the herb in both home and clinical setups.

Nutritional Benefits

The edible portions of Moringa are associated with a high nutritional value and this nutrition availability widely varies according to the region of the plant used. The remarkable range of nutritional properties makes this plant diverse in terms of its uses. Largely, the sub-Saharan region has been prone to malnutrition. According to M. oleifera’s nutritional content, it can be taken as a Malnutrition relief dietary supplement in infants. The mobilization of the early Zimbabwean local communities to administer Moringa to nursing mothers and infants has been an effective method of combating malnutrition in the presence of poverty and droughts that lead to poor protein and nutritional nourishment in daily diets.


Regional Scope of Moringa Nutritional value

In Zimbabwe, Binga area, and other parts of the country residents consume moringa- zakalanda leaves to boost their immune system. Compared to the rest of the plant, Zakalanda leaves host a significant value as a high source of nutritional content. The leaves of moringa- zakalanda are rich in nutrients such as B vitamins, vitamin C, Vitamin A, and several minerals like calcium, magnesium, phosphorus and manganese and proteins, amino acids. People who suffer from scurvy are encouraged to take moringa leaves since it is a good source of vitamin C. With regards to Vitamin A, Moringa is widely known to be rich in Vitamin A that is important for developing good eyesight, protecting and nourishing of skin and hair.

Citizens are adding moringa powder in their diet to maximize the abundance of magnesium and calcium in Moringa that can promote the formation of strong bones and teeth. The leaves have a slightly bitter flavor with grass-like and can often have a horseradish-like heat taste if one takes them raw but if cooked produces an aroma scent. Moringa zakalanda has essential amino acids that the body cannot manufacture on its own, making it a vital dietary supplement in everyday meals. It is also believed that the leaves are a good source of vitamin B6 and vitamin C which helps to enhance one skin.

Zakalanda has many culinary uses in Zimbabwe and at most the seeds are also being consumed as snacks either roasted or raw. Moringa seeds are also a good source of fiber that enhances the smooth movement of the bowel in the digestive system. When chewed raw the seeds taste sweet followed by a tingling bitter afterward.

Brief Medicinal Uses of Moringa

Moringa has various potentials to combat different health problems. Having several vitamins and minerals, Zakalanda has many medicinal properties that can protect the cardiovascular system, protect tissues, aid in fighting against bacterial diseases, and alleviate inflammation with its anti-inflammatory properties. The use of moringa in Zimbabwe is widely common within the HIV/AIDS community. It is recommended in traditional and herbal institutions because of its properties. In Zimbabwe the use of moringa as a medication is usually favored by consuming it as a part of the daily diet, making Moringa a useful culinary ingredient. Moringa leaves are the most commonly used part of the plant to combat flu, asthma, skin disease, headaches, ear infections, and blood pressure.

One can take fresh leaves or dried as a tea or use them as a spice. When ground, the powder from the leaves can be mixed with porridge or added to meals, soups, and sauces as a spice. The local Zimbabwean community used to prepare the leaves for medication by crushing or boiling the leaves and then use the resulting products to reduce symptoms of aches, pains, and help to combat sores. Moringa root has antimutagenic as well as antioxidant properties. Also, the plant seeds contain a range of phytochemicals, that include antioxidants such as vitamin C that help in preventing and treating cancer. Moringa seeds can help to combat sexually transmitted diseases, gout, epilepsy can also act as an antimicrobial and anti-inflammatory agent.


One can chew the seed or take it as a pill. The mature seed of moringa is rich in oil, containing crude oil which can be used to protect and nourish the skin and hair in people with skin conditions. The oil has a high proportion of monounsaturated fatty acid, which is has backing evidence that demonstrates that a having diet that is rich in monounsaturated fatty acid will reduce the risk of coronary heart disease. Moringa seed consumption helps in treating diabetes. The presence of minerals like magnesium and manganese in the root bark of Moringa neutralizes the acid and increase gastric juice pH. This has seen Moringa housing the ability to cure gastric ulcers. To mitigate Ulcer pain, one can grind the bark and roots into the powder then dissolve the substance into the water or mix the powder with porridge before ingesting.


Moringa tree is indeed a multi-purpose tree, a gift from God, a miracle tree as it is termed in Zimbabwe. All parts of the moringa oleifera tree are said to possess vital elements that can help humankind. With vast uses, but yet little research and less clinical study, Moringa Oleifera remains to be fully explored in the clinical and food industry.


M.K. Nair, C. Varghese, R. Swaminathan Cancer current scenario, intervention strategies, and projections for 2015 Burd. Dis. India (2005), pp. 219-225 4on page 3

I. Oduro, W.O. Ellis, D. Owusu Nutritional potential of two leafy vegetables: Moringa oleifera and Ipomoea batatas leaves Sci. Res. Essays, 3 (2008), pp. 57-60 3.1 on page 2

A.L. Al-Malki, H.A. El Rabey The antidiabetic effect of low doses of Moringa oleifera Lam. seeds on streptozotocin-induced diabetes and diabetic nephropathy in male rats Biomed. Res. Int., 2015 (2015), pp. 1-13 4on page 4

T.G. Monera, C.C. Maponga Prevalence and patterns of Moringa oleifera use among HIV positive patients in Zimbabwe: a cross-sectional survey J. Public Health Africa, 3 (2012), pp. 6-8 4 on page 3

M.K. Choudhary, S.H. Bodakhe, S.K. Gupta Assessment of the antiulcer potential of Moringa oleifera root-bark extract in rats JAMS J. Acupunct. Meridian Stud., 6 (2013), pp. 214-220 4 on page 4

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Love And Relationships Q & A With Coach Rolland



Is there any specific age difference for relationships?

There is no specific age difference when it comes to relationships. People differ and so are the circumstances that influence them. It is therefore quite misleading to say that there is a specific age gap that couples should have for a relationship to be successful. However, recent studies have shown that there is an ideal age gap.

A study in the Journal of Population Economics pointed out that,  partners who had a zero to three-year age gap revealed that they were happy and more satisfied with their relationship than those with a four- to six-year gap. Likewise, couples with a four- to six-year age difference showed greater satisfaction than those with a seven-plus year gap. This means, that marital satisfaction decreases as the age difference increase… Nonetheless, it should be noted that what really makes a relationship a success is the effort and work that both parties involved put.


What’s your take on long and short-distance relationships?

Short distance relationships are ideal. These are the kind of relationships everybody should strive for, the reason being that, long distance relationships require one to go an extra mile in putting that effort and work to make the relationship a success. At the end of the day, the success of a relationship is heavily depended on a couple’s maturity, communication skills, loyalty, honesty, spirituality, authenticity and commitment. However, I feel that with long distance relationships require more effort, energy and work.

One needs to have top-notch communication skills, very secure and very mature, faithful, and committed to managing that kind of relationship. It is that “extra effort” that makes them a bit strenuous compared to short-distance relationships. And also with a long-distance relationship, it becomes a bit difficult or rather it might take a long time to know a person especially those small or seemingly harmless behaviours or habits. I am for short-distance relationships any day!

How long should be in a relationship start considering marriage?

People should be in a relationship long enough to see each other in almost all states of being, emotional as well mental states to start considering marriage. Marriage is a big step and people shouldn’t rush to go on marrying if they don’t know how the other person behaves or how they relate to others when they are stressed, sick, broke, tired, hungry, feeling hopeless, angry etc. It is important to know these things first so you can be able to know if you can put up with whatever behaviours they exhibit.


How are issues solved in relationships?

Conflict resolution is an important characteristic of any relationship and good communication skills are at the centre of any successful conflict resolution/problem solving in a relationship. If the parties involved do not have good communication skills, addressing issues in a relationship becomes difficult. It is easier for a couple to solve relationship issues on their own if their communication skills are good. However, if their communication skills are not good, it is good for the couple to involve third parties and this range from family members, friends, and spiritual leaders to professional (trained) therapists or relationship coaches.

Relationship issues are addressed by having those honest, uncomfortable conversations. And parties involved should validate each other’s feelings; listen to each other’s concerns and then work together to resolve the issues. Working together or pulling in the same direction to address issues is the key. But that consensus is reached when there are  good communication skills.

What’s his take on sex before marriage what are the most important skills for a happy relationship?

I do not encourage sex before marriage. I am a firm believer that sex should happen in marriage. There are so many ways couples who are not married can bond and enjoy their relationship without sex, talk about, learning new life skills together, nurturing their talents together, helping each other to grow spiritually or financially or achieving goals or meeting deadlines be it at school or work, there are so many games in this world to learn and play… As for most important skills that couples need to learn to create or enhance their relationship I would say, communication skills.

The success of a relationship is determined by how well couples communicate to each other. The learning and success of all other skills is evident or can be appreciated if the communication between partners is on point.

What’s your take on Valentine’s Day?

I believe that it is a special day for couples to appreciate each other in a special way and show their gratitude to each other. Haha, a Christmas day for couples.


What is a man’s and woman’s position on valentine’s day?

It’s a day for both of them to appreciate each other and the best way to do this is by giving each other gifts or a gift and spending quality time together. Both of them should make it a mission to please the other.

What are some of the ways of showing and appreciating your partner?

Speaking their love language is the best way to start. Once you know your partner’s love language then it becomes very easy to figure out what else you can do more to show them that you appreciate them. People are different and they value things differently, therefore one should make an effort to learn and know what makes their partner tick and do those things.

To give pointers, tell them that you appreciate them. Yes it is said that actions speak louder than words, but actions only will not do the magic, there is a need to constantly tell your person that you love, care, and appreciate them. Cook their favourite meal, help them to meet a deadline either at work or at school, write them a note, buy them their favorite drink, chocolate or perfume, in short, buy them a gift, spend time with them and always compliment them…

Is it a must to get your love a gift on Valentine’s?

The best answer to that is, know your person and their love language… Yes it is a nice thing to receive or get a gift from your partner on Valentine’s day but other people value spending time with their person more or having their person tell them how much they are grateful to have them in their lives. So in as much as it is a good gesture to get your person a gift on Valentine’s Day, the best is to get to know what exactly do they really want you to do on that day and do it. Learn to read the room. What is your partner hinting at… Do that.

Should couples celebrate love on Valentine’s Day only?

Definitely no! Every day is an opportunity for couples to celebrate their love for each other. However, Valentine’s day is that one day on the calendar that is specifically attributed to couples to appreciate each other and I believe it’s a good thing for couples to make it a special day for each other.

What are the things couples should do to make their valentines memorable and romantic?

It’s the best day to make that effort to speak each other’s love language, have that candlelight dinner, revisit your vows, goals, and vision as a couple. The whole idea is to find what the other person would love you to do for them and do it. It’s that effort that makes the whole experience memorable and romantic.

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A Chat With Fotabe Elmine



In Africa there are lot of game changers and pacesetters and we can’t talk of them leaving out one edu-preneur from Cameroon who is changing and redefining education in her country. Fotabe Elmine is making a significant contribution to Cameroon and I get to chat with her as she shares more about her journey and inspiration.

Please introduce yourself to our readers.

My name is Fotabe Elmine. I am the founder and Chair of the Fotabe University of Cameroon -FUNIC. I am equally the founder of the Association for the promotion of decent work for women and girls (ASSPRODEC).


How did you become an entrepreneur, particularly a social one?

From childhood, I developed a desire for Entrepreneurship. When I was studying for my Master’s in Human Resource Management in Rome, one of my professors asked me what I planned to do with the knowledge and skills I was acquiring. I had not thought deeply about it. But in that instance, I realized that my country has so many problems that I could contribute to solving. So, I told her I was going to return to Cameroon and set up a Placement agency and Human Resource Consulting firm. This I did in 2009 but interacting with employers on one hand and employees on the other hand revealed a pertinent problem – a wide skills gap that needed to be filled. This is how I decided to become a Social Entrepreneur and contribute to solving this problem.

What’s your typical day like?

My typical day begins at 5:00 am with the study of the Bible, then I exercise for at least 30 minutes. I leave the house at 7:30 am for the office. So typically, I have 4 hours of lectures in a day and then I supervise activities at the incubator at FUNIC. Late afternoons are usually reserved for reading and the supervision of students’ final thesis.

What’s your motivation and how do you manage to stay motivated & focused?

My motivation is the very need that I set out to meet. While I believe that God’s kingdom will put an end to mankind’s suffering, I am motivated to do my part to lessen the suffering I see around. I am a firm believer in the power of education to eradicate poverty and restore human dignity and I also believe that having 1 million small entrepreneurial ventures will create more economic and social equality than one large entrepreneurial venture. This is what keeps me focused.


 Can you kindly share about the journey of Fotabe, from college to now being a university?

Yes. The Human Resource consulting firm I created in 2009 failed to achieve the objectives I had set. So in 2011, I brought in a colleague of mine as a partner. We extended our operations to include financial solutions. By the end of 2011, we decided that we needed to venture into education so that our solutions could touch many Cameroonians, especially young people. So by 2012, we were running a Polytechnic in Buea, but problems with partnerships made growth very slow.

I began thinking of something else that could restore my satisfaction at work. I always had a passion for fashion design, so, when things became very difficult between me and my partner, I created the Fotabe University College, a vocational training center to train people in fashion design, beauty, and skincare. My vision was that one day, it will become a full-fledged University institute, specialized in African arts.

By the last quarter of 2014, it was clear to me that running the polytechnic with my partner was not what I wanted to do for the rest of my life. My vision was becoming diluted and my passion was dwindling. So, in December 2014, I decided to quit an organization that I founded and worked day and night to build. In January 2015, I decided to focus all my energy on college.

Fotabe University

Growth is slow in the vocational training sector, so armed with my experience in Higher education, I decided to expand by creating the Fotabe Universal Higher Institute of Cameroon (FUNHIC) in Buea, to run mainly Business programs. The unique and innovative curriculum was carefully designed to provide learners with Skills, Experience, and the right Attitude- hence our popular SEA model.

By 2016 when the socio-political issues started in the South West and North West Regions of Cameroon, we were doing very well, but the crisis intensified and we had to move over to Douala and created FUNIC Cameroon Higher Institute of Entrepreneurship and Technology.


We also created a campus of Fotabe Entrepreneurial Leadership Academy in Douala including the African Arts academy, to continue my vision of valorizing the Cameroonian culture through Education. So, Fotabe University of Cameroon is now an umbrella institution for 2 higher institutes and 3 vocational training centers.

Any challenges you faced in building and registering the university especially with responsible authorities?

I left the Polytechnic with almost nothing, I was penniless. So, registering the institutions especially at the level of Higher Education was going to be tough. I pushed the vocational center until I could put some funds aside to compile the authorization documents for Higher Education. I received support from friends and when I shared my vision for the Higher Institute with the Minister of Higher education, he waived some of the requirements, especially the land ownership which I couldn’t afford at that moment.

How is the uptake of Fotabe on the market and partners?

We have succeeded over the years to build a brand known for innovation and differentiation. We do not operate like any mainstream university. I can say that FUNIC is a combination of a university, a business school, a TVET center, and a business hub. Growth has been steady. The number of partnerships has grown from just Rome Business School when we started, to including the Indian Institute of Logistics, the Good Ocean Maritime Institute of Logistics in Dubai, and EMAS Business School in Russia. Locally, we have forged a partnership with Green House ventures, an Agricultural company that solidifies our Agricultural Entrepreneurship program. In 2020, we announced a powerful 11-man Board of Trustees which provides strategic support to the University.

How have you managed to carry the youth along in your entrepreneurial journey?

It’s difficult to carry along youth who have repeatedly been told that the government has to make everything work for them. It’s tough to motivate youth who hear nothing else but criticism of the system. Most often they are designed to feel that all is lost. I have been able to carry some along with my example. I started this journey long ago as a very young girl in her early 20s and today, many look up to me as a success story. I share my experience with them every chance I get and support them in different ways too.

Building an organization is not always a one-person journey. How have you managed to build an effective team towards building your business?

My team has always been the real reason why we have accomplished the results I mentioned. I have never thought I have a team, I always thought I had a family. So, I carefully select my team members and work hard to ensure that the team remains small. We all share our successes and our challenges so that even when things are tough, everyone puts in their best to make things work. My team never makes me feel that it’s my problem.

Any individuals or organizations who have played a very critical role in your journey?

My journey has been marked by the support of real friends, from the Mayor of the Buea council now Senator Mbella Moki Charles who believed in a young girl to provide supplies to the council and increase my startup capital, to the Minister of Higher Education Prof. Jacques Fame Ndongo as I mentioned earlier, to my partner at the Rome Business School, Antonio Ragusa, to Mr. Fomba Bernard, who, provided me with my first campus and all furniture, even though I was setting up to compete with him, to the men and women who joined the teaching team as volunteers from the beginning to journalists who took interest and told my story,  I have been blessed to receive real support.

What are your secrets to success?

Firstly, I do only the things I am strongly passionate about. I make sure that I take up only ventures that contribute to the general well-being of society and leave me with a good conscience.

Secondly, I keep it simple. I know that my success depends on people and I am grateful to God for the opportunities I have had, for the friends I have met, and for the things I have done. So, I keep my life simple. This simplicity draws people to me and they get to discover the things I do.

Thirdly, my mantra is differentiation. I believe that to go fast, copy. To go far, differentiate. This mélange of simplicity and differentiation has worked wonders for me.

Fourthly, I deliberately condition my mind for challenges by building scenarios in my head. So when they come, I’m shaken but never broken.

If you are to rate Fotabe University on a scale of 1-10 how best would you rate it.

Well, there’s a lot we still have to do. So if I have to rate our success versus our vision, I would say 4. I do not believe in comparing the Fotabe University of Cameroon with any other University institutions because we simply do not operate on the same pedestal. We’re creating our world of education.

Fotabe University

Why should someone opt for Fotabe University instead of other universities or colleges across Cameroon and even Africa at large?

The Fotabe University of Cameroon is more than just a school. It is a place where mindsets are shaped and dreams are encouraged. While other universities and Higher Institutes focus on helping young people acquire knowledge and certificates, we focus on reshaping mindsets. We believe that the problem of Africa is not physical, it’s not knowledge, it’s the mindset. So, the new generation of African Entrepreneurial Leaders we’re raising has a growth mindset.

What programs and other opportunities are there at Fotabe that one can take advantage of?

We focus on Business (From Diploma to MBA and Doctor of Business Administration through our strategic partnerships), TVET (Technical, Vocational Education and Training), Computer Engineering, and Agricultural Entrepreneurship.

 What role do you think training and skills development plays in developing and preparing the youths for entrepreneurship?

Many think that Entrepreneurs do not need any formal training but, I believe that training and skills development cannot be taken out of Entrepreneurship; This is because there is no single course that teaches someone to become an Entrepreneur. There’s no single skill needed, it is an ensemble of many soft skills and many hard skills. It is understanding different cultures and how the economy functions. It is understanding the laws and policies governing Entrepreneurial activities in different countries. It is understanding the tax systems.

I see there have been some entrepreneurial products out of your students, how best are you refining them and upscaling these initiatives to ensure that such ventures become even bigger entities.

We have a research and development department which I head. We constantly work with experts to find better ways of improving production. We are also partnering with supermarket chains around the country to distribute our products. However, our vision is to set up our distribution facilities in the future, managed by our students and staff.

How effectively have you been closing the gap between rural and urban skills and education acquisition?

We have developed programs for every African. Our research revealed that students from rural areas are comfortable with farming. That’s the income-generating activity they and their parents engage in throughout primary and secondary school. For them, the Agricultural Entrepreneurship Community program is just what they need. We give them the unique opportunity to use their natural habitat as their wallet to fund higher education and acquire skills in Business and IT. What is interesting is that this program is tuition-FREE! Students who grow up in urban areas have a completely different orientation. They fancy corporate jobs and prefer the service sector for Entrepreneurship. So all the other Business programs have been designed for them.

How has COVID-19 affected you as an institution and any measures, innovations, and strategies you have put in place to ensure that learning continues.

Well, as I mentioned earlier, our learning options have always included On-campus, online, distance learning, and blended learning. So COVID-19 just came to convince us that we were doing the right thing. Learning has never stopped at FUNIC because all our students, irrespective of the study option they choose, have a blended learning experience through seminars facilitated sometimes by our partners and other experts from around the globe.

Where do you see Fotabe University in the next 3-5 years

I see FUNIC as the reference when it comes to Education in the African continent. We will attract students from the 4 corners of the continent and students from other parts of the world will come to FUNIC to learn African Business models and the Cameroonian culture.

Now let us talk about your philanthropy work. Why philanthropy?

I have received a lot from God and other people. Philanthropy is my way of giving back. But more than just giving fish, I teach people how to fish effectively. My Association’s model is quite different, we empower women-led organizations to become sustainable by providing Microcredit, training, and support. We work with young girls by showing them dignifying alternatives to choices like prostitution. In a nutshell, what ASSPRODEC does is provide mentorship and sponsorship to women and girls.

If anyone out there reading this interview wants to be like you, what secrets would you share with them that has made you be an entrepreneur-par excellent?

I would say; Set a goal for yourself, become obsessed with your goal, get yourself a mentor; Take baby steps; Celebrate your small wins; Remember that humility is like a magnet that draws real people to you; Avoid fake news on social media. Nothing kills a good reputation like fake news; Learn to work smarter and not harder and lastly, sleep more, exercise more, and above all, set out to meet needs and not to make money. If you cannot create value for people, you cannot capture value from them.

Recently you have been crowned the Female Entrepreneur of the year 2020 battling it out with nominees from Cameroon, Rwanda, and Zambia. How did you feel?

Well, I felt humbled by this great honor and at the same time, I also felt challenged to do more.

In conclusion, any words you would like to share with anyone reading this interview today?

Love! Love yourself enough to do that which makes you happy and keeps you safe. Life is a precious gift. Love your neighbor enough to avoid what causes them pain. Especially on social media. People have become so emboldened sitting behind keyboards that no one cares about the emotions of others. But you cannot capture value from someone whose emotions you have trampled upon. Love your environment enough to preserve it. Love your country enough to do what you can to make it better. Love your creator enough to appreciate His gift of life.

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March 2021


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